DISCLAIMER

This site and all contents of this site are provided on an “as is” basis without warranties of any kind, either express or implied, including without limitation warranties of title or implied warranties of merchantability or fitness for a particular purpose. You acknowledge, by your use of this site, that your use of this site is at your sole risk, that you assume full responsibility for all costs associated with all necessary servicing or repairs of any equipment you use in connection with your use of our site, and that Black Type Equine Communications Limited shall not be liable for any damages of any kind related to your use of this site. While we will make every effort to keep content on this site current, we do not guarantee it is the most up to date information available. For up-to-the-minute information on information regarding Black Type Equine Communications Limited, its operations and services, please contact us via the information provided on this site.

Indemnification

You agree to defend, indemnify and hold Black Type Equine Communications Limited harmless from and against any and all claims, damages, costs and expenses, including attorneys’ fees, arising from or related to your use of the site.

PRIVACY POLICY

At Black Type Equine Communications Limited, we respect your concerns about privacy. This policy is intended to ensure your information is handled in a safe and responsible manner. As we continue to evolve our web site and incorporate new technologies to improve communication, our policies may change. We encourage you to refer to this policy on an ongoing basis to stay abreast of our most current Privacy Policy practices.

1. How do we collect personal data and what do we collect?

   • Sources of personal data

     The types of personal data that we collect will depend on the nature of your dealings with us. We may collect personal data from you by the following channels:

     • when you subscribe to Black Type Quarterly Magazine or register for membership of any of our customer or sales and marketing programmes owned, managed and/or controlled by us;
     • when you register to use, or enter information into, any of our interactive services (for example, our blogs and forums);
     • when you register to attend any of our events;
     • when you purchase goods and services from us or use services or products offered by us;
     • when you correspond with us; and
     • when you use the Corporate Website, other websites operated by our Affiliates (“Affiliates Website” and, together with the Corporate Website, the “Website”) or our official page on social media sites such as Facebook.

   • Types of personal data we collect

     We may collect from you the following information which may contain personal data as defined under the PDPO:

     • account registration information, including your name, gender, date and month of birth, age group, title, contact numbers (telephone, fax, mobile), postal address and email address;
     • billing information, transaction and credit card information (if you make a purchase from us);
     • shipping information (if you make a purchase from us);
     • records of correspondence between you and us; and
     • optional information about your marital status, occupation, personal monthly income, personal or professional interests, demographics, experiences with our products and services and contact preferences in order to provide you with further information about our products and services.

     All information we collect about you may be combined with other information we currently hold about you.
     Please take note that most of the goods and services, information, and sales and marketing materials provided on our Website or by other means are not directed towards children under the age of 13. If you are under the age of 13 you must obtain the consent of your parent or guardian before providing us with any of your personal data.

2. How do we use personal data?

   If you provide any personal data to us, you are deemed to have authorised us to collect, retain and use personal information about you for the following purposes:
   • to offer you with our products and services, including sending you marketing and promotional materials, event information and e-shopping items relating to our products and services;
   • to conduct joint promotion events including notifying you of sales and marketing offers and sending you sales and marketing materials relating to the promotional offers or events of our affiliated, associated, related, subsidiary companies and/or companies under the common control of our ultimate holding company (“Group Companies”) and independent commercial entities (together with Group Companies, the “Business Partners”), which may be located outside Hong Kong, in relation to the following products, services and/or businesses:
     • banking;
     • telecommunications;
     • beauty salons;
     • electronic goods;
     • food & wine;
     • entertainment, including cinemas, theme parks and karaokes;
     • travel;
     • homeware;
     • sportswear and apparel;
     • Personal care;
     • books;
     • hotels;
     • real estate;
     • airlines;
     • flowers;
     • fitness centres;
     • shopping malls;
     • confectionery;
     • ferry services; and
     • casinos;
   • to process your application for membership under any of our programmes and maintaining and managing your membership;
   • to provide you with rewards, vouchers or services under any of our programmes;
   • to handle and follow up with customer service calls, enquiries and complaints;
   • to send you administrative notices and communications relevant to your use of our Website and to respond to your enquiry or request;
   • to perform research or statistical analysis in order to improve our goods and services and for sales and marketing purposes;
   • to verify your identity and your eligibility to participate in our programmes;
   • to obtain statistics about users of our Website to analyse site usage in order to help its further development;
   • to provide you with a log-in ID for our Website; and
   • to make such disclosures as required by law.
     You are not obliged to provide the personal data as may be required by us. However, we may not be able to provide you with our products and services or our Business Partners’ information, sales and marketing materials if you do not provide us with the requested data.

3. Your receipt of marketing materials

   As noted above, we may, from time to time, send you sales and marketing materials and information regarding our or our Business Partners’ products and services as stated in paragraphs 2(a) & (b) based on your name and contact details that you have provided to us. However, we will not use your personal data unless we have received your consent. Suitable measures are implemented to make available to you the option to “opt-out” of receiving such sales and marketing materials at the time you provide us with your personal data.
   Please note that you can object to such use of your personal data at any time. If you do not want us to retain your personal data for this purpose, you should do so by clicking on the “opt-out” box on the relevant membership subscription or registration form, or by clicking on the unsubscribe link in any marketing email we have sent to you, or by calling our Hotline at (+852) 3195 3833, or by emailing us at sales@blacktype.com.hk, specifying that you wish to “opt-out”.

4. Will your personal data be given to other persons?

   We do not sell, rent or trade your personal data to or with third parties including our Business Partners. However, your personal data may be disclosed or transferred by us to the third parties described below:

   • third party suppliers of goods and services (whether in Hong Kong or abroad) engaged by us to assist with providing you our services (including marketing analysis and research, data entry, management of our customer database, distribution of our sales and marketing materials, products rewards, vouchers and customer service) (“Third Party Service Providers”). Our Third Party Service Providers are under a duty of confidentiality and contractually bound to use your personal data in connection with the purposes specified at paragraph 2 above, and not for their own purposes (including direct marketing); and
   • competent court of law, law enforcement agencies and/or regulatory bodies for compliance with applicable laws and regulations and protection of our legal rights.

5. Security

   Protection of your personal data collected is a priority for us. We will always strive to ensure that your personal data will be protected against unauthorised access. We are based in Hong Kong. Your personal data may be accessed by us or transferred by us to and accessed by the third parties listed in paragraph 4, in Hong Kong or elsewhere in the world. Such personal data are only accessible by us or the personnel of the third parties listed in paragraph 4 for the purposes listed in paragraph 2, who will be instructed to observe confidentiality duty and the terms of this Privacy Statement when accessing such personal data.

   Although we will do our best to protect and secure your personal data, we cannot guarantee the security of your personal data transmitted over the internet or any telecommunications networks.

6. Use of cookies and links to other websites

   • Cookies

     We do not collect any personally identifiable information from you while you visit and browse our Website (unless you provide such information to us) but we do use cookies to keep track of how often you visit our Website, tailor our services to your needs, estimate our audience size, gauge the popularity of various parts of our Website, track users’ progress, track number of entries in our sales and marketing activities and measure our Website users’ traffic patterns. Information and data collected by means of cookies will not be disclosed to anyone save and except for the third parties listed out in paragraph 4.

     Most web browsers are automatically set to accept cookies, but you can usually alter the settings of your browser to prevent automatic acceptance. If you choose not to use cookies you may not be able to take full advantage of our Website. For more information on cookies and how to disable them, please refer to www.allaboutcookies.org.

   • Links to other websites

     To provide you with more information, our Website may provide links to other websites. Your personal data may be collected on these other websites when you visit them or make use of their services. Where and when you decide to click on any advertisement or hyperlink on our Website which grants you access to another website, your personal data may be exposed in these other websites.

     This Privacy Statement is only applicable to our Website and we are not responsible for the third party websites or for any personal data you submit to such other websites via our Website. Please ensure that you read the privacy policies of such other websites.

Contacting Black Type Equine Communications Limited

If you have questions regarding our Privacy Policy or other areas of our Web site, please contact us. Your feedback is always welcome and appreciated.

TERMS & CONDITIONS

Copyright Notice

All of the Content you see on this Web site, including, for example, all of the page headers, images, illustrations, graphics, audio clips, video clips, and text, are subject to trademark, service mark, trade dress, copyright and/or other intellectual property rights or licenses held by Black Type Equine Communications Limited, one of its affiliates or by third parties who have licensed their materials to Black Type Equine Communications Limited. The entire Content of the www.blacktype.com.hk Web site is copyrighted as a collective work under copyright laws, and Black Type Equine Communications Limited owns a copyright in the selection, coordination, arrangement and enhancement of the Content. The Content of the www.blacktype.com.hk Web site, and the site as a whole, are intended solely for personal, noncommercial use by the users of our site. You may download, print and store selected portions of the Content, provided you (1) only use these copies of the Content for your own personal, non-commercial use, (2) do not copy or post the Content on any network computer or broadcast the Content in any media, and (3) do not modify or alter the Content in any way, or delete or change any copyright or trademark notice. No right, title or interest in any downloaded materials is transferred to you as a result of any such downloading. Black Type Equine Communications Limited reserves complete title and full intellectual property rights in any Content you download from this Web site. Except as noted above, you may not copy, download, reproduce, modify, publish, distribute, transmit, transfer or create derivative works from the Content without first obtaining written permission from Black Type Equine Communications Limited.

Submissions

We welcome your feedback regarding the www.blacktype.com.hk web site. However, any comments, feedback, notes, messages, ideas, suggestions or other communications sent to www.blacktype.com.hk shall be and remain the exclusive property of Black Type Equine Communications Limited. Your submission of any such content shall constitute an assignment to Black Type Equine Communications Limited of all rights, titles and interests in all copyrights and other intellectual property rights in the contact form.